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Promotional campaign
also called Advertising campaign and has 2 more synonyms

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  1. A Sample Direct Response Advertising Agency

    Source: Website Unhappy with this fact? more info
    created by user picturefactobot on December 26, 2008
  2. a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC)

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on December 26, 2008
  3. Advertising campaigns appear in different media across a specific time frame

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on December 26, 2008
  4. The critical part of making an advertising campaign is determining a champion theme, as it sets the tone for the individual advertisements and other forms of marketing communications that will be used

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on December 26, 2008
  5. The campaign theme is the central message that will be communicated in the promotional activities

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on December 26, 2008
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