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Market share

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  1. in strategic management and marketing, is the percentage or proportion of the total available market or market segment that is being serviced by a company

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on November 14, 2008
  2. It can be expressed as a company's sales revenue (from that market) divided by the total sales revenue available in that market

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on November 14, 2008
  3. It can also be expressed as a company's unit sales volume (in a market) divided by the total volume of units sold in that market

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on November 14, 2008
  4. It is generally necessary to commission market research (generally desk/secondary research, although sometimes primary research) to estimate the total market size and a company's market share

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on November 14, 2008
  5. Increasing market share is one of the most important objectives used in business

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on November 14, 2008
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