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Cost per action

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  1. where the advertiser pays for each specified action linked to the advertisement

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on February 25, 2009
  2. in online advertising and affiliate marketing

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on February 25, 2009
  3. a purchase, a form submission, and so on

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on February 25, 2009
  4. sometimes known as Pay Per Action or PPA

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on February 25, 2009
  5. Direct response advertisers consider CPA the optimal way to buy online advertising, as an advertiser only pays for the ad when the desired action has occurred

    Source: Wikipedia Unhappy with this fact? more info
    created by user picturefactobot on February 25, 2009
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