nader's lexicon
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a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service Many advertisements are designed to generate increased consumption of those products and services through the creation and reinforcement of "brand image " and "brand loyalty " For these purposes, advertisements sometimes embed their persuasive message with factual information Every major medium is used to deliver these messages, including television , radio , cinema , magazines , newspapers , video games , the Internet and billboards often placed by an advertising agency on behalf of a company or other organization Ad*Access, Duke University Library Billboard in
Lund ,
Sweden , saying "One Night Stand?" (2005)
The British Library - finding information on the advertising industry Paying people to hold signs is one of the oldest forms of advertising, as with this
Human directional pictured above
Egyptians used papyrus to create sales messages and wall posters. Commercial messages and political campaign displays have been found in the ruins of Pompei and ancient Arabia . lost-and-found advertising on papyrus was common in Ancient Greece and An American print advertising archive 1930 - 1969 Black figures on horse back, Ancient Greek
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